What are a href Links? HTML Links Explained
SEMrush
JUNE 10, 2021
In this guide, we‘ll explore how a href links work, why it‘s important to stay on top of your hyperlinks, and how to find and fix bad hyperlinks with the Site Audit tool.
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How to create an “Add to Calendar” link for your emails
Litmus
FEBRUARY 5, 2021
In-person or virtual events revolve around getting to know other people and learning from one another. Because email is such a personal channel, it’s the ideal medium to build excitement for events and send reminders. To ensure that guests actually show up, it can be useful to include an “Add to Calendar” link in your event emails. Calendar links.
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A Guide to B2B Blogging Success [Infographic]
Zoominfo
OCTOBER 10, 2018
In a world where content is still king, B2B businesses who blog are seeing the most success. Here’s why—consistent B2B blogging has a huge impact on lead generation, web presence, brand awareness, customer relationships, and ultimately revenue.
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How to Create Clickable Phone Numbers with HTML in Emails
Litmus
OCTOBER 13, 2022
A responsive email list is the first step to building brand awareness. Leveraging your email list to build your phone list is a good next step. . Luckily, you can integrate the two by embedding click-to-call buttons in your email. What is a click-to-call phone number? If your audience engages with it, then test a desktop version. Source: Farfetch.
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5 Reasons Your Sales Prospects Say No [Infographic]
Zoominfo
JULY 31, 2018
For more infographics like this one, check out the following blog posts- you won’t be disappointed: The Ultimate Guide to Sales Outreach [Infographic]. The Cure for the Common Cold Call [Infographic]. Sales is a Love Affair: How to Target, Engage, and Score [Infographic]. Beating a Prospect’s Defense [Infographic]. Stop the rejection today!
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Data Decay & B2B Database Marketing [Infographic]
Zoominfo
JUNE 25, 2019
Data decay happens naturally because of how often people change jobs or titles, companies go out of business, and mergers occur. Because of this, many organizations are working with a B2B database that is cluttered with outdated, invalid, or incomplete contacts. Up to 25% of B2B database contacts contain critical errors.
Cart Abandonment Infographic
SendX
SEPTEMBER 9, 2018
</strong><br /><br /><a href="[link] src="[link] alt="Cart Abandonment Infographic" /></a></p> Sign Up For Free. Share this Infographic On Your Site <p><strong>Please include attribution to sendx.io with this graphic.</strong><br
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Cure for the Common Cold Call [Infographic]
Zoominfo
FEBRUARY 27, 2018
Even the most experienced sales reps don’t enjoy picking up the phone to call a complete stranger. Yet, cold calling is still an essential part of selling. In fact, 78% of decision-makers polled have taken an appointment or attended an event that came from a cold call ( source ). The Cost of a Bad Hire [Infographic].
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How to Fix Gmail Blue Links for an Email Dream Come True
Litmus
JULY 16, 2021
When Gmail spots an address or phone number in an email, it automatically adds an extra style declaration, which formats any link in the email as blue if it has no inline styles attached to it: ii a[href] { color: #15c; }. The a[href] is a CSS attribute selector. Both great for usability and accessibility.
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Frustrated by Blue Links in Email? Conquer Them for Good
Litmus
JULY 23, 2021
Blue links in email: They’re a helpful usability feature, but far too often cause headaches for email marketers looking to design thoughtful, on-brand campaigns. Over the years, we’ve seen multiple ways of handling blue links in HTML emails, from simple to complex. But which techniques work the best? How to change them for each email client.
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Load Fonts Fast
Buffer
DECEMBER 9, 2021
At Buffer, we’re constantly experimenting with ways we can improve our products and try out new ideas. We recently launched Start Page , a beautiful, flexible, mobile-friendly landing page that you can build in minutes and update in seconds. Because fonts are high-priority, synchronous requests which means they’re render-blocking.
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How to Create an “Add to Calendar” Link for Your Emails
Litmus
MAY 8, 2019
In-person or virtual events revolve around getting to know other people and learning from one another. Because email is such a personal channel, it’s the ideal medium to build excitement for events and send reminders. It’s virtually impossible to support all the calendar applications available. Creating the Calendar Links.
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Interactive Email for Beginners: 7 Interactive Elements You Can Add to Your Emails Today
Litmus
SEPTEMBER 24, 2022
To create a truly memorable subscriber experience, you have to make your email stand out in the inbox. One way to do that is by adding interactivity to your email campaigns. But as desirable as interactivity in email may be, building it can seem intimidating (or frivolous). However, interactive emails don’t have to be scary. Gather more data.
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Web fonts: How to make them work perfectly in email
Litmus
APRIL 23, 2021
Ok, maybe not hours, but most people spend a bit of time on it. Because, as big brands know, typography matters. And it matters in email. But accessibility matters, too. So stop trapping your message in images, and start using live text with web safe fonts and web fonts instead. That means these are fonts that are already installed on your computer.
Journey Through the World of Visual Content [Infographic]
Adobe Experience Cloud Blog
OCTOBER 7, 2016
Author: Elaine Ip Content marketing is a mix of art and science, and as such, always presents opportunities for fine-tuning and mastering the craft. As buyer expectations rise and new mediums emerge, even tried-and-true strategies may not continue to be evergreen. The Power of Visual Storytelling. View the infographic in a new window here.
How to Use Email Typography That Speaks Volumes
Litmus
NOVEMBER 16, 2023
When we think about creativity in email, we often consider imagery as the go-to solution for eye-catching designs. There’s another way to get creative—typography. Learn how you can make an impact, too, as this guide explores: What email typography is What’s a typeface? What’s a typeface? What are typeface classifications?
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B2B SEO Strategies for Multilingual Web Content
KoMarketing Associates
FEBRUARY 9, 2015
It is becoming more common for B2B organizations to offer website visitors content accessible in multiple languages. That doesn’t necessarily mean the organization wants to market to multiple countries either. Keep the content for each language on separate web addresses / don’t mix languages on the web page.
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#Nifty50 2012 Badge Code
Webbiquity
SEPTEMBER 18, 2012
In April 2011, Cheryl Burgess ( @ckburgess , author of the Blue Focus Marketing Blog ) and I first decided to acknowledge some of the phenomenal men and women we’d gotten to know through Twitter. After a bit of discussion, the #Nifty50 award was born. Once again, the selection process was challenging and no doubt a few deserving names were left out.
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Using an Opt-out Form on Your Website
JangoMail
AUGUST 28, 2023
Instead of using a generic unsub landing page provided by your ESP, and assuming your ESP can handle various types of inbound emails related to your account (yes, we do!), using a contact form on your website can accomplish several things. First, you keep the recipient in your world (i.e., Send a notification elsewhere if need be.
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52 The 101 of Email Code: How to Navigate Email HTML as a Beginner
Litmus
SEPTEMBER 19, 2019
A basic HTML link looks like this: <a href="[link]. You don’t need to ping a developer every time you’d like to swap out a link, fix a typo, or update a UTM parameter. What’s HTML and CSS? HTML and CSS work together like a house. The green section between the quotation marks, you see the link you’re sending people to.
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Social Media Hashtags Infographic for 2024
SocialPilot
JANUARY 5, 2024
Embed Our Infographic: <img src=”[link] alt=”Hashtag Infographic”/> <p class=”infographic-attribution”>Embedded from: <a href=”[link] target=”_blank”>SocialPilot</a> How to plan your 2024 holiday calendar with trending hashtags? It begs the question.
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How to Orchestrate a Solid ABM Team [Gifographic]
Adobe Experience Cloud Blog
APRIL 14, 2017
Author: Ellen Gomes A movie is nothing without great music. Whether you’re watching a Disney animated film, an Oscar-worthy musical, or a horror movie, the soundtrack is critical to creating the perfect ambiance. Don’t believe me? to tiptoe toward watching her first horror movie. A great team. ABM Hits the Right Notes. shorter with ABM.
Web Fonts: How to Make Them Work Perfectly in Email
Litmus
AUGUST 22, 2023
Typography can support brand identity and create visually unique emails—but you shouldn’t sacrifice accessibility for the sake of design. To deliver both a beautiful and accessible email design , stop trapping your message in images, and start using live text with web safe fonts and web fonts. Why would you use web fonts?
Top 200 Google Ranking Factors: 2022 Complete List
seo.co
APRIL 29, 2022
If you boil down Google’s Ranking Factors, it’s just math. What makes one site rank above another is simply based on a weighted calculation. And, while link building has always been the bell of the ball when it comes to ranking, it is NOT the most correlated factor for ranking in Google. What Are Google Ranking Factors?
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New Trends Amplify Your Marketing Strategy
Engagio
NOVEMBER 6, 2017
Embed the New Trends Amplify Your Marketing Strategy gifographic on your web site: <a href=”[link] src=”[link] alt=”New Trends Amplify Your Marketing Strategy 1″ border=”0″ /><img src=”[link] alt=”New Trends Amplify Your Marketing Strategy 2″ border=”0″ /></a> (..)
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Social Media? #WTF
Marketing Insider Group
FEBRUARY 21, 2012
And if you have any good tips, please let me know in the comments below… I created this presentation: WTF on Slideshare" href="[link] target="_blank">Social Media? # Tonight I am presenting social media marketing to a group of local marketing students at West Chester University. View more PowerPoint from Michael Brenner.
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How to Display Author Information in Organic Search Results
KoMarketing Associates
MARCH 9, 2012
Google’s Authorship program allows publishers to connect their authored content with a corresponding Google profile. From a search engine results perspective, an image of the author will appear alongside applicable web information. Here are the requisite steps right now for (potentially*) enabling this opportunity.
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Valentine’s Day Cards for Marketers [Free Download]
Adobe Experience Cloud Blog
FEBRUARY 11, 2016
The ones with the cartoons on them and a sweet (or silly) little message? Well, we’ve got something like that for you. Check out our Valentine’s Day cards made for marketers by marketers, from all of us at Marketo. So print them out, and share the marketing love this Valentine’s Day. View the cards in a new window here.
[Infographic] The Marketer’s Guide to Making the Most of SXSW
Adobe Experience Cloud Blog
MARCH 8, 2016
Soon after, film and multimedia were incorporated into the scope of the conference, and since the interactive conference came into being, its expansion has known no bounds. SXSW is now a breeding ground for startup successes, unrestrained ideas, emerging technologies, and digital marketing break-throughs. View the infographic in a new window here.
14 Best Practices For Interactive Content [Infographic]
Outgrow
FEBRUARY 12, 2020
Thus, incentivizing users to give out information. This is a great way of developing trust and loyalty in the user towards your brand. But the question arises - How can you create interactive content to your best? Well, there are 14 best practices for interactive content that you can follow. And we are here to save the day for you!
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How to Use Creative Commons to Find Free Images
Hubspot
SEPTEMBER 18, 2018
Licenses for images and other works might be designated as simply Attribution " href="[link] Attribution , Attribution-Noncommercial " href="[link] , Attribution-ShareAlike , or some further combination of license terms. What is Creative Commons? Creative Commons Licenses. Business bloggers: Pay attention to this license.
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73 [Infographic] Nurture Your Leads with Narrative
Adobe Experience Cloud Blog
FEBRUARY 18, 2015
Author: Dayna Rothman Lead nurturing is the process of building effective relationships with potential customers throughout the buying journey. Lead nurturing happens across multiple channels, and for your communications to be effective, you need to tell a story. A good story. View the infographic in a new window here.
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The Holidays Are Here! The Psychology of Impulse Buying [Infographic]
Adobe Experience Cloud Blog
DECEMBER 18, 2014
<a href="[link] alt="Generation Z Marketings Next Big Audience" src="[link] width="100%" /></a><br><p><small>Brought to you by <a href="[link] Automation Software by Marketo</a></small> The Holidays Are Here! . <a View the infographic in a new window here.
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[Infographic] How To Grow Your Business With The Marketing Flywheel
Outgrow
APRIL 9, 2019
[Infographic] How To Grow Your Business With The Marketing Flywheel. This blog includes an infographic on marketing flywheel. . On a scale of 1 to 10, how tired are you of marketers debating over Funnels and Flywheel? We are at about 7. However, we cannot ignore this marvelous marketing model, can we? So, what is marketing flywheel ?
[Infographic] The Marketo(er’s) Guide to SXSW
Adobe Experience Cloud Blog
MARCH 11, 2015
We are also hosting The Engage Rage on Sunday night, and will be offering a ton of giveaways throughout the weekend. Check out our infographic to see our top choices of sessions, activities surrounding the event, and great places in Austin to chill out, relax, and grab a margarita on the go! View the infographic in a new window here.
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48 How to Navigate the Social Ad Spend Solar System [Infographic]
Adobe Experience Cloud Blog
NOVEMBER 30, 2016
Author: Mike Tomita Social media is a popular channel of choice, with 2.31 billion active social media users and 1.97 billion active mobile social media users worldwide, according to data from We Are Social—and it’s getting better by the minute. Here are a couple of points to keep in mind as you start your odyssey.
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Achieve Real-Time, Real Engagement with Live Streaming Video [Infographic]
Adobe Experience Cloud Blog
SEPTEMBER 15, 2016
Author: Elaine Ip Live streaming is all the buzz lately. While it’s certainly not a new concept (think televised sports games or Saturday Night Live), many social media platforms now have capabilities that allow anyone and everyone to share live videos with their audience—be it friends, families, colleagues, or prospects and customers.
Why Your Social Media Marketing Stinks
Marketing Insider Group
FEBRUARY 14, 2012
So it starts with marketers who make the 1 " href="[link] target="_blank">biggest marketing mistake of all: they make it all about them and not about the customer. So it starts with marketers who make the 1 " href="[link] target="_blank">biggest marketing mistake of all: they make it all about them and not about the customer.
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100 [Infographic] How to Form Your Digital Advertising Team
Adobe Experience Cloud Blog
NOVEMBER 4, 2015
By now, marketers are acutely aware that we’ve entered the digital age—we communicate by email with our customers, we promote our brands through social media, and we always point people to our website to learn more. View the infographic in a new window here. Please use the HTML code below to embed this graphic. <a
Statistics on Interactive Content: Trends and Best Practices [Infographic]
Outgrow
SEPTEMBER 23, 2020
Well, they’ve got good reason to. Interactive content is informative, educational, and can work as an effective lead generation machine. But don’t just take our word for it! Have a look at this infographic depicting the statistics on interactive content! Related Read: Interactive Content Best Practices. with this graphic.</strong></p><br
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[Infographic] Go Mobile and Responsive…Or Go Home!
Adobe Experience Cloud Blog
MAY 26, 2015
<a href="[link] alt="[Infographic] Go Mobile and Responsive.Or src="[link] width="100%" /></a><br><p><small>Brought to you by <a href="[link] Automation Software by Marketo</a></small> [Infographic] Go Mobile and Responsive…Or Go Home!
Meet Generation Z: Marketing’s Next Big Audience [Infographic]
Adobe Experience Cloud Blog
AUGUST 11, 2014
Author: Maggie Jones If you’re like most marketers, you’re already clued into the “Millennial” generation — as the children of the Baby Boom, these 20-to-37-year-olds have been called “the most researched generation in history.” ” But time marches on, and there’s a new generation in town.
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[Infographic] 7 Steps for SaaS Sales Success
Adobe Experience Cloud Blog
JUNE 15, 2015
Author: Ben Daters The best sales reps are the ones that clearly know the stages and complexity of their sales cycle and the dynamic elements that can be different based on the size of the opportunity. The roadmap of a successful sales cycle can be different for each sale, but a map of how your deal could come to close is extremely valuable.
[Infographic] What’s in the Cards? Decide Your Marketing’s Fate
Adobe Experience Cloud Blog
OCTOBER 15, 2014
<a href="[link] alt="Marketing Calendar Fortune Telling Infographic" src="[link] width="100%" /></a><br><p><small>Brought to you by <a href="[link] Automation Software by Marketo</a></small> [Infographic] What’s in the Cards?
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